February 2024 - Demystifying Conversion Tracking in Google Ads
Delve into the importance of conversion tracking in Google Ads
December 2023 - Boost Your Oven Cleaning Business with Google Ads
November 2023 - Using the Location Settings in Google Ads: Targeting Your Audience Effectively
October 2023 - How to Convert Your Google Ad Enquiries into Bookings
Here's a guide to help you convert your Google Ad leads into loyal customers
September 2023 - The Ultimate Guide to PPC Management
August 2023 - Landing Page Optimisation for Cleaning Ads
To truly make the most of your advertising efforts, optimising your landing pages is crucial
June 2023 - Creating Compelling Ad Copy for Cleaning Businesses
Delve into effective strategies for creating compelling ad copy that stands out
May 2023 - Why You Should Consider Avoiding Google Ads Automation
A look at the rebranding that Google undertook in July 2018
March 2023 - Why Google AdWords Became Google Ads
A look at the rebranding that Google undertook in July 2018
January 2023 - Google Ads for Beginners
An introduction to Google Ads for those who are beginners
December 2022 - What is A/B Testing?
A/B Testing is one of the most fundamental elements of Google Ads
October 2022 - How Does a Cleaning Business Measure the Success of Google Ads?
A look at the different ways one can monitor the success of their Google Ads
August 2022 - AdWords Extensions: Elevating Your Cleaning Business Ads
How and why to use AdWords extensions
June 2022 - The Importance of Having Your Name as a Keyword
The reason you shouldn't ignore your company name
October 2021 - Is AdWords Expensive?
A valid question, but is it the right one to be asking?
September 2021 - AdWords Glossary (Part 1)
In this blog post we'll try to explain a few of them and hopefully help in demystifying AdWords
Here at AdWords 4 Cleaners, we do one thing and one thing alone - Google AdWords Management specialising in the cleaning sector.
Every campaign is tailored to each client's specific needs and requirements, and our primary aim is to see you generate as much business as possible at the lowest possible cost.
Just some of the thing we will do to achieve this include:
RESEARCH - we will find you the right keywords, search queries, negative keywords and locations
AD WRITING - we will design, write and constantly A/B test all your Google adverts
MONITORING AND REVIEW - we will constantly monitor your account, updating and changing to maximise performance
PERFORMANCE FOCUS - we will focus on cost per click (CPC), click through rate (CTR), return on investment (ROI)
IDENTIFY GROWTH AREAS - as industry and customers change, we will actively seek out new areas of growth
AD TARGETING - ensuring that all keywords, ads, geographical locations, devices and delivery times are focused on your potential customers
ONE CLIENT, ONE AREA - if you are a cleaning client covering Manchester, you will be the only cleaning client covering that area
NO AUTOMATION - we promise not to use Google automation and all changes will be manually done
LANDING PAGES - clicking Ads is one thing, but we can advise on your landing pages to help those clicks convert into customers
WEB DESIGN - if you are a new business, or feel your website is outdated, we can also offer a web design service
The most important thing we do is to understand your objectives and customers, and then focus everything we do to help you in achieving your goals.
After working in corporate marketing for 10 years I decided to go freelance with a specialism in small business development. Although I was offering a wide range of services from marketing plans through to logo design, it was through the use of Google AdWords that was enabling the most growth.
A chance conversation with a client who was formerly a carpet cleaner got me thinking that maybe if I was able to make money for my clients' businesses via AdWords that I could do that for myself and Pro Carpet Cleaning Ltd was born.
Less than eight years later in January 2021 I sold that business for a six figure sum and in that time it grew from myself and one other to a team of 13 servicing over 8000 clients a year and with a turnover approaching £1m. AdWords were the sole way of generating new business....and it worked!
Having made a success of Pro Carpet Cleaning I'm now offering my knowledge and expertise in the sector to any cleaning firms that want to use AdWords, or are using them and think they could be performing better.
There are lots of people who understand AdWords, but I also understand the cleaning sector, the way your clients search, and using AdWords for myself I made a fair chunk of money. Not many people can say that!
If you like what you're seen and would like to find out more, please feel free to get in touch
By Phone
07813 648470
By Email
info@adwords4cleaners.co.uk
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